It was a great concept, but the main challenge was that the products on display were pennants. These items were flat, and posed unique challenges, especially when it comes to physical displays. Dan Taylor, omni-channel merchandiser at United By Blue, was up for the challenge.
Vend Blog | 9 Reasons Your In-Store Retail Displays Aren’t Working
5.21.2018 - Sustainable goods retailer United By Blue partnered with Oxford Pennant (one of their vendors) on a month-long pop-up shop in their flagship store.