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Our Story


United By Blue was founded in 2010, driven by the idea of associating the sale of each product with a concrete environmental action.

We have always been passionate about the ocean and the waterways that lead us there. For every product sold, United By Blue removes one pound of trash from oceans and waterways through company organized and hosted cleanups. In September of 2013, we opened our flagship store and coffeehouse in Old City, Philadelphia at 144 N. 2nd Street in an early 1900s building. Using repurposed materials, we created a space that mixes our complete line of apparel and accessories with a full-fledged coffeehouse serving up some of the city's finest organic coffee and food.

An outdoor apparel brand located in Philadelphia is something you don't often hear, but we're happy to start changing that mindset. We're inspired by the go-getters, the landscape around the waters we clean, and a really good cup of pour over coffee. We are endlessly putting in that extra effort to make sure our apparel and accessories are not only made responsibly, but also durable for that next great adventure.

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